You came here from a pin, most likely, with one question on it. These pages hold the longer answer. Each one sums up work I already published, names its sources, and tells you plainly where the evidence stops.
I spent more than ten years in natural health retail, most of it managing a Natural Grocers store. The habit that saved my customers the most money was simple. Turn the bottle around and read it like it matters, because it does.
Turmeric and curcumin absorption
Plain curcumin barely absorbs. That one fact explains the bottles that do nothing, the 2,000 percent claim on the boosted ones, and what to check on a label before you pay.
DSHEA, the 1994 law behind supplement labels
One law drew the line every label still lives by. A supplement can describe structure or function. It cannot claim to diagnose, treat, cure, or prevent a disease. That line created the word you see everywhere: supports.
Fish oil and the oxidation problem
Fish oil goes rancid. Independent labs keep finding bottles over the voluntary oxidation limits, and oxidation and label shortfalls travel together. The proven problem is potency, not poison.
Saffron, the trials and the label test
The most expensive spice on earth has real human trials behind it, and a supply chain where 43 percent of tested market samples were not saffron. Four questions tell you whether a bottle earned any of the research.
Go deeper
My book, SOLD ON FEAR, is about how fear gets used to sell wellness products, and how to read the fine print so it stops working on you. It is $22.22.
Get SOLD ON FEAR - $22.22 Read free on SubstackAffiliate disclosure: some pages on this site name products I use or sell as an affiliate, including Ascent Nutrition products. If you buy through a link on one of those pages, I earn a commission at no extra cost to you. Each page that names a product says so on that page. Nothing on this site is medical advice, and no page claims any product diagnoses, treats, cures, or prevents a disease.